Flinders Food Co

Modern Australian cooking where you least expect it. From the gateway of the Flinders Ranges to the heart of the Clare Valley, Louise and Doogal's Flinders Food Co serves seasonal plates rich with native ingredients, and bottles their own native sodas, jams, sauces and relishes.

Social Media Management Content Creation

Flinders Food Co

2026

Client

Year

Flinders Food Co has become one of the Flinders Ranges' most-loved stops. Louise and Doogal built it on generous, seasonal plates, strong local produce relationships and native flavours woven thoughtfully through the menu. In 2026, they brought that same soul to the Clare Valley main street. Two venues, one family, and a growing range of their own native sodas, jams, sauces and relishes to take a taste of it home.

The Brief

Flinders Food Co already had a strong, loyal following across both venues, each with its own Instagram and Facebook, so this was never about building from the ground up. With two towns to speak to, they needed a partner who could keep that momentum running, give Hawker and Clare their own distinct voice while holding the brand together, and consistently showcase their native ingredients, house-made products and the warm, family-first hospitality their audience already loves.

The Work

We work alongside Louise and Doogal to bring both venues to life across their separate Hawker and Clare accounts, capturing everything from seasonal plates and native dukkah to the behind-the-scenes moments that make Flinders Food Co feel like family. Through on-site content shoots, storytelling and consistent captioning, we give each town its own personality while keeping both under one recognisable brand, spotlighting their food, their makers' range and the people behind it all.